mac roadshow starts with panel talk at Anuga Foodtec

To mark the start of their roadshow format at Anuga Foodtec, mac. brand spaces, the experts for live communication, are inviting customers, partners and interested parties to an interactive exchange on the future of live communication under the motto “Stop Washing, Start Acting”.

The trade fair will take place in Cologne from March 19 to 22. Visitors can already visit the roadshow container in hall 9.1, stand area D090, on the two set-up days (March 17 and 18).
During the trade fair, visitors can look forward to an exciting and varied program under the motto: SUSTAINABILITY IN ACTION. On Wednesday, March 20 at 11 a.m., a top-class panel discussion with renowned industry representatives will take place. Stefan Trieb will discuss the challenges and opportunities of live communication in the field of sustainability and digitalization with Charles Schmidt, Head of Cross Media Solutions at Krones AG, and Prof. Dr. Christian Glasmascher, Head of Corporate Development at koelnmesse.
Visitors can also look forward to inspiring presentations: Prof. Stefan Luppold, professor at DHBW Ravensburg, will kick things off on March 19 at 12 noon. Nicole Stein and Katrin Oberließ, board member and sustainability officer at Melles&Stein Eventcatering, will follow on March 20 at 2 pm. Finally, Richard Dürr, Managing Director of Reciclage, will speak on March 21 at 12 noon.

Further information on the roadshow and the opportunity to register for the panel talk can be found at roadshow.mac.de. You can also obtain a free trade fair ticket for Anuga FoodTec there.