
durst
FESPA Global Print Expo | Berlin
Short Brief
Durst wanted to showcase the precise color and printing technology of its machines at FESPA 2025 in a stand that would be surprising, innovative, and unique. The challenge was to showcase the products themselves without resorting to classic machine setups and to transport visitors into a new, creative world of printing technology.
Our Solution
We designed a black cube that showcases Durst's color-intensive print results like luminous works of art. Visitors are invited to experience the world of color up close—from their first glance into the cube to a detailed look at the printing technologies. Digital features and interactive elements allow visitors to compare processes and understand the precision of the machines. The “Inspiration out of the box” concept brings the brand to life without classic trade fair stand architecture dominating the space. The presentation was honored with the German Design Award 2026, confirming the creative implementation and visual power of the design.

















